Service relevance
How closely the listing’s selected services match the consumer’s requested service.
ALGORITHM TRANSPARENCY
How matching can help your business get found.
The platform uses understandable relevance signals—not secret promises—to connect consumer preferences with suitable directory profiles.
Location relevance
City, state, ZIP code, and service-area information used to narrow practical options.
Profile completeness
Complete services, experience, hours, photos, credentials, and service areas can improve usefulness.
Availability and response
Current availability and timely appointment responses may help consumers make decisions.
Trust and quality signals
Verified information, legitimate reviews, recent updates, and policy compliance may inform ranking.
Paid placement
Featured and sponsored visibility can affect placement only when clearly labeled; it does not purchase ratings.
What the algorithm does not do
It does not guarantee leads, appointments, revenue, quality, licensing, insurance, safety, or suitability. It does not allow businesses to buy better ratings or suppress legitimate reviews. Super Admin can review ranking settings, investigate abuse, and adjust objective fields while maintaining sponsored-result labeling.
How to improve legitimate visibility
Choose accurate services, define service areas, complete every relevant profile field, upload authentic work photos, keep hours current, respond promptly, request honest reviews, and follow listing standards. Never add false keywords, locations, credentials, or reviews.